Bicycle safety

This paper presents the results of a qualitative survey of commercial owners, managers, and occupants in the City of Berkeley who have invested in on-site bicycle facilities such as secure parking, showers, changing rooms, and clothing lockers, what we are calling “bicycle-oriented design” (BOD). The sites represent a selection of building types common in the commercial building stock in U.S. cities. The research is designed to answer three questions about the use of BOD: (1) what were motivations behind the decision to invest in BOD (2) what are the challenges and rewards for...

The market segmentation analysis for bicycle commuting can help identify distinct bicycle market segments and develop specific policies or strategies for increasing the bicycle usage in each segment. This study aims to use the approach of attitudinal market segmentation for identifying the potential markets of bicycle commuting. To achieve the research objective, the household survey is conducted to obtain the travelers’ attitudes towards their commuting travels. The factor analysis is used to explore the latent attitudes. The structural equation modeling (SEM) simultaneously estimates the...